Would you save up for a fancy new house only to fill it with low-quality crappy stuff you don’t like?
Of course not. It would be a waste of your investment not to fill that home with things you love, found with thought and care.
And the same goes for a new website. It’s an investment to be sure – I get it. But when the time comes that you ARE going to make that highly worthwhile investment, make sure you don’t skimp out on the three items below. They will ensure your new website is not just good but oh-so-fine.
Don’t Miss Out on… Logo & Brand Design
If you haven’t worked with someone on a logo and brand design before, now is the time. What does it give you? A color palette, font collection, and logo all expertly crafted to fit your business and more importantly your target audience. This means that your website will not only look good – it will speak straight to the hearts of exactly who it’s supposed to. To give you a sense, here is a collection of logos I have designed for entrepreneurs and creatives in the past. Interested? Give me a shout.
Don’t Miss Out on… Professional Photographs
Before you head to the backyard to take that iPhone selfie – WAIT! High-quality photographs make a website. Every. Single. Time. If you’re investing in a professionally designed website, I suggest you either a) work with a local professional photographer on images that truly fit and uplift your brand and overall message or b) pay for premium stock images and/or videos on a website like iStock photo. Speaking personally, hiring someone to take photos of me helped to give my own website that finishing sheen I wanted it to have. Located in Michigan, New York, or Los Angeles? Feel free to reach out for some stellar photographer recommendations!
Don’t Miss Out on… High-Speed Hosting
Gone are the days of purchasing a dirt-cheap hosting plan from a company like GoDaddy. (Remember the new house analogy? This would be akin to covering all the floors of your new house with incredibly cheap and terrible-looking carpeting). And that decision will come back later to haunt you in a major way – I promise you! HERE are the days of purchasing a high-quality hosting plan from a reputable company like WP Engine or FlyWheel. What do you get for it? Top-notch customer support from knowledgeable reps who speak your language, a website that loads super fast, daily automatic backups that are loadable with a single click, and peace of mind knowing your website won’t get hacked in the future. It’s worth every penny.
PS: If you’re interested in migrating your site to one of the companies mentioned above, I offer this service for a flat fee of $500. Get in touch today.
In Closing
When you’re budgeting for a new website, don’t forget to factor in the above three items. Having these sweet add-ons in addition to your stylish and compelling website will make sure you get the results you’re looking for.
Looking for more? You might also enjoy When is it Time to Redesign Your Website? The 10 Surefire Signs or 5 Steps to Hiring the Best Designer for YOU. Enjoy!