It’s that time again! Let’s look at what web design trends we can expect to see more of in 2025…
Comforting Color Palettes
Whereas in previous years we saw more bold, eye-catching colors on websites, this year we might see more palettes that are simply easy on the eyes and comforting to the emotions. Take the above website for example, for Enid brand consultants. Its neutral tones of cream, sage, and rose have a very soothing feel.
Check it out firsthand: Enid Brand Consultants
Text Only Hero Sections
First off, what’s a hero section? It’s the section of your website’s homepage that lays “above the fold” or what is in view without the user having to scroll down. Typically in a hero section, you might see a big featured image with text on top and a call-to-action button. In 2025 we may see more hero sections without the photo and just the big, compelling text, like the above screenshot of the Ordinary Folk website. Why this new trend? While a picture may be worth a thousand words, sometimes words alone can make a big impact without a photo to distract.
Check it out firsthand: Ordinary Folk
Dark Mode Websites
Have you noticed that more and more apps these days offer “dark mode” which is easier on the eyes in a dark room? Well, websites may be following suit in 2025. In previous years, an almost minimalistic design with white backgrounds was very popular, but this year we may start to see more websites going to the dark side as it were.
Check it out firsthand: Barge 166, the World’s First Floating Cellar
Vintage Vibes
Now when I say vintage vibes, I’m not talking about love, peace, and happiness. I’m talking about what websites looked like in the late 1990s / early 2000s! Think pixelated text and images, and a highly simplistic design like the website above. Websites like this are almost charming now in their nostalgia of what websites used to be.
Check it out firsthand: Strategy Folk Recruitment
Big, Bold Fonts
Talk about a way to get someone’s attention! When I say big, bold fonts, I’m not kidding. Big fonts push the limit of how large text can be before it becomes unreadable. Depending on your business and your brand, this may fit the bill perfectly. And by the way, did you notice this site also featured a text-only hero section? 😉
Check it out firsthand: Angela Milosevic
In Closing
This is always a fun post for me to write, and I hope you enjoyed reading it! As always, if any of these ideas spark your curiosity or interest, feel free to reach out and we can talk about how or if we can or should implement them on your website. Happy New Year!
